Your brand, read from your own site.

- 01Read the website again
- 02Brand name
- 03About
How it works
- 01
Create workspace
Give the workspace a name and your website's address.
- 02
Settings › Brand voice
Brand name, about, what sets it apart, customers, audiences, voice, content pillars and competitors, drafted from your site. The writer follows its voice.
- 03
Personas
Authors found on your site or added by hand, with their expertise, tone, goals and pain points.
- 04
Read the website again
Change any field under Settings › Brand voice, or click Read the website again: it reads your site anew and replaces the fields and the personas it drafted. Personas you added yourself stay.
What it doesn't do
- It makes no promise about AI detectors; its editing pass is for readers: rhythm and plain sentences.
- It does not overrule the author persona: where the persona's tone and the brand voice differ, the persona's tone wins.
- It reads your site once, at setup, and again only when you click Read the website again.
Questions about brand voice
What does Rext AI remember about my brand?
Your brand voice, drafted from your site when you create the workspace: brand name, about, what sets it apart, customers, audiences, voice, content pillars and competitors. It also keeps your author personas. The writer follows the brand voice in every article, the outline draws on it for the persona it suggests and the brand mention, and you can edit every field under Settings › Brand voice.
Can I have more than one brand?
Yes. Each brand or client gets its own workspace, with its own brand voice, personas, keywords and articles, and members with their own roles. How many workspaces you can have depends on your plan, and the plans list the number. Switching workspaces switches everything Rext AI uses for the next article.
Related features
Personas
Pick a persona for an article: it's written as them and credited to their WordPress user, if there is one.
Article writer
From a keyword to a finished draft in your author's voice, with the outline yours to approve.
E-E-A-T
A named author, linked sources, and a trust score from 0 to 100% on every article.
Start with one keyword.
Run it on your own site. Read the sources. Decide with the article in front of you, not a promise.
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